What Is Reputation Marketing?
Wikipedia’s definition of reputation marketing calls it, “the marriage of the fields of reputation management and brand marketing.” We define it as, “The process of managing, building, and marketing a 5-star reputation”
Why is it important to market your reputation?
Just look at some of the research statistics and it’s easy to see why your online reputation should be your number one priority.
Most people searching online will automatically put their trust in companies with numerous 4 and 5 star reviews.
If your business is not proactively building and working toward a consistent 4-5 star rating online you could literally lose a fortune to your competitors that are.
A 2019 survey found that:
- Only 53% of people would consider using a business with less than 4 stars
- The average consumer reads a whopping 10 reviews before feeling able to trust a business
- 97% of consumers read online reviews for local businesses
- 85% of consumers trust online reviews as much as personal recommendations
Source: <https://www.brightlocal.com/research/local-consumer-review-survey/>
We Help You Protect, Grow, &
Share Your 5-Star Reputation
How We Can Help You
Monitoring
24/7 Monitoring of up to 40 of the top directories including specialty sites like HomeAdvisor, ZocDoc, Healthgrades, Avvo, CarGurus, Edmunds.com, Trulia, Zillow, and more.
You’ll receive instant alerts for all new reviews so you can respond quickly to good and bad reviews.
Receive detailed monthly reputation reports.
Building
Start using our custom feedback and review system and custom “sign in” page to get more 5 star reviews from your customers and clients fast.
We build you an employee training portal so they can learn the importance of a 5 star reputation and how to get one.
We also build you a custom print media center. Easily create flyers, postcards, etc. to help you get more reviews.
Marketing
Start marketing your 5-star reviews online with:
A 60-second review commercial each month that features one of your 5-star reviews.
Custom review images, We post all of your new reviews to your website, blog, and social media accounts.
Email campaigns and promotions that bring in repeat customers and clients.